
Retailing
- Asia
Watsons Your Personal Store
Watsons
Your Personal Store, the group's original retailing chain
of health and beauty products, now carries the most famous
high-street name in the region. Building on its long-standing
reputation for quality and innovation plus a high degree of
consumer confidence, Watsons caters to a variety of lifestyles
with an unrivalled diversity of products. This concept has
resulted in significant market penetration in Hong Kong and
the Mainland, Macau, Taiwan, Singapore, Malaysia, Thailand
and recently in the Philippines.
Each of the Watsons Your Personal Store's 830 outlets provides
an exciting and accessible shopping environment for the two
million customers who shop with us each week.
Watsons
Your Personal Store is designed on a "discovery"
concept that creates the brand's distinctive shopping experience:
"Look Good. Feel Great. Have Fun". They offer a
range of more than 25,000 different products from more than
20 countries, including cosmetics, personal care products,
medicine and health supplements, fashion accessories, confectionery,
gifts and toys. Extremely successful in this vast range are
Watsons' own-label products, symbolic of the pervading consumer
trust in the Watsons name.
A
sustained marketing programme supports the range with international
standards of television and print advertisements, brand promotions
and games, which in turn complement promotions launched by
the manufacturers.
In each of the competitive markets in Asia, tastes are varied
and change rapidly. Watsons Your Personal Store's success
in adapting quickly to the changing environment can be proved
by the ever-growing range of international consumer brands
available in-store.
In
Hong Kong, Watsons operates 160 stores, of which more than
40 stores have licensed pharmaceutical counters, making it
the leading pharmacy chain in town. In Taiwan, the group has
a major chain of over 235 personal care stores. There are
61 and 66 stores in Singapore and Malaysia respectively and
the numbers are expected to increase steadily by about 15
per year, while the number of stores in Thailand has grown
to 70. In the Mainland, Watsons operates 46 outlets and become
the largest chain of foreign-owned stores in the Mainland.
In the Philippines, Watsons operates 77 outlets.
Watsons
Your Personal Store is expanding at the rate of 70 new stores
a year, and this dramatic growth rate is set to continue.
The Watsons Your Personal Store concept continues to prove
its ability to eliminate cultural and geographic boundaries.
Watsons' health advisory team comprises of 100 pharmacists
and 150 health and fitness advisors professionally trained
to deliver free consultation and recommendation in a healthy
lifestyle.
Watson's The Chemist Limited
7/F Watson House
1-5 Wo Liu Hang Road
Fo Tan, Shatin
New Territories
Hong Kong
Telephone: (852) 2606 8833
Fax: (852) 2601 5942
Copyright 2010 Hutchison
Whampoa Limited. All rights reserved.
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